Technology Partner

Powered by Signal42

Signal42 provides the AI architecture, data engineering, and technology capability that powers Campaign Lifecycle Intelligence.

What Signal42 Does

Signal42 is a B2B AI consultancy that designs and builds AI-powered products and systems for enterprise clients. We specialise in turning complex domain expertise into scalable, intelligent products.

For CLI, Signal42 built the end-to-end technology platform — from the AI-powered analysis engine to the efficiency modelling framework, the monitoring dashboards, and the interactive calculator you see on this site.

AI-Powered Analysis

Document analysis, pattern recognition, and interview processing that accelerates assessment timelines.

Efficiency Modelling Engine

Proprietary modelling framework that quantifies operational efficiency across the campaign lifecycle.

Dynamic Benchmarking

Continuously updated benchmark datasets drawn from assessed implementations and industry research.

Monitoring Infrastructure

Automated data collection, analysis, and reporting that powers monthly and quarterly intelligence.

Interactive Tools

The Efficiency Calculator and other interactive elements that demonstrate CLI capability.

The Partnership Model

TH Advisory Group brings 25+ years of agency ecosystem expertise. Signal42 brings enterprise-grade AI and technology capability. Together, they build products that neither could create alone — combining deep domain knowledge with cutting-edge technology.

CLI is the first product of this partnership, designed from the ground up as an AI-native intelligence product rather than a traditional consulting service with technology bolted on.

Experience CLI

See the technology in action with our interactive Efficiency Calculator.